Product/Service Design & Customer Requirements: Google Form Template

Product/Service Design & Customer Requirements

Purpose of this form is to receive information from your users regarding Product/Service Design and Customer Requirements. You may see this is how the form looks:

Description of Product/Service Design & Customer Requirements

Important Survey Set-Up Tips:

• To ensure you reach your target audience, ask mandatory screening questions, such as product category usage, age and/or gender, at the start of your survey.
• Use skip logic to screen out respondents who do not meet your criteria.
• Demographic questions not used to screen out respondents should be asked at the end of the survey.

DON'T FORGET TO DELETE THESE INSTRUCTIONS BEFORE ACTIVATING YOUR SURVEY.

Welcome to our survey. We are interested in your feedback. This survey will take no more than 10 minutes of your time. We thank you in advance for your participation.

This form has six sections. First section expects you to supply Your age, gender and share your knowledge.

Next section expects you to supply rate the level of IMPORTANCE when choosing a brand of [CATEGORY]. Option are quality, innovative design, value, pricing, functionality, visual appeal and product selection.

Next Section expects you to supply your level of SATISFACTION when choosing a brand of [CATEGORY]. Option are quality, innovative design, values, pricing, functionality, visual appeal and product selection

Next section expects you to supply what one improvement would you most like to see in the [PRODUCT/SERVICE]? options are How likely are you to buy [PRODUCT/SERVICE], Based on your awareness of [PRODUCT/SERVICE], is it better, the same or not as good as other brands of [ENTER CATEGORY], How often did/do you typically use the product.

Next section expects you to supply how has your experience using the [PRODUCT/SERVICE] differed from your original expectations? Option are where do you primarily use the [PRODUCT/SERVICE]? (Check all that apply), Are you using the [PRODUCT/SERVICE] more, less or the same as a month ago.

Next section expects you to supply Other than lower prices, how could [PRODUCT/SERVICE] interest you more? (Please list all that apply). Option are If you were to buy this product, would you purchase at full price or would you wait until this item was on sale, Have you tried or are you using [PRODUCT/SERVICE TYPE], Do you typically read the back and/or side panels of a product's package, If you don't use the product, have you ever seen or heard of [PRODUCT/SERVICE], What specific brands of [CATEGORY] have you heard of, What one brand of [CATEGORY] do you use most often? (Please check one), Why did you try [PRODUCT/SERVICE] the first time? (Check all that apply), How interested are you in [PRODUCT/SERVICE], How much did you pay for your most recent purchase? [SPECIFY QUANTITY OR UNIT SO CAN ESTIMATE APPROPRIATE RESPONSE]. Please enter amount to the nearest dollar.

How much did you pay for your most recent purchase? [SPECIFY QUANTITY OR UNIT SO CAN ESTIMATE APPROPRIATE RESPONSE]. Please enter amount to the nearest dollar.

Last section expects you to supply Do you currently have children under the age of 18 living in your household, Which of the following best describes your employment status, Which of the following best describes your total annual household income before taxes, and also Which of the following best describes you?

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